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Assistant Marketing Director

Full Time

Central and Western District

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Job Description


· Develop and implement comprehensive brand campaigns and event  marketing strategies, with a primary focus on digital, content, PR, and  performance marketing channels.

· Create compelling marketing  collateral in English and Chinese for various platforms including the  website, EDMs, social media, and other relevant channels.

·  Oversee and optimise digital and social media platforms such as  Mailchimp, WordPress, Google Ads, Instagram, etc., managing content  calendars and ensuring consistent engagement.

· Lead the planning  and execution of on-site event marketing initiatives in alignment with  overarching marketing strategies and brand positioning.

· Conduct  in-depth analysis and generate performance reports for all marketing  campaigns and platforms, leveraging insights to drive continuous  improvement.

· Collaborate closely with internal and external  stakeholders, including content creators, designers, agencies, brand  partners, and senior leadership, to ensure timely and on-brand delivery  of marketing initiatives.

· Manage and mentor a team of marketing executives, providing guidance, support, and opportunities for professional development.

·  Stay abreast of industry trends, conduct competitive analysis, and  incorporate best practices into marketing strategies to enhance overall  effectiveness.

· Manage ad hoc projects and additional responsibilities as delegated by Senior Management.


Requirements:


· Positive attitude, self-driven, and adaptable in fast-paced situations

· Proficiency in spoken and written English and Traditional Chinese is required (Cantonese is mandatory; Mandarin is preferred)

· Strong communication, interpersonal, and presentation skills

· A keen eye for detail and proactive organisational skills

· Degree in Marketing, Communications, Business, or a related discipline

· Flexibility to work outside of office hours to support events as required

· 8+ years of experience (applicant with less experience will also be considered as Senior Marketing Manager)


What We Offer:


· 5-day work week (occasional weekend and public holiday work will be required)

· Friendly, tight-knit, fun, and dynamic work environment

· On-the-job training and diverse learning opportunities

· Modern and spacious office space


If you are interested in exploring these opportunities further, we are eager to hear from you.


Please  apply with a detailed resume stating current and expected salary, and  availability. (Personal data relating to employment applications will be  used for recruitment only)

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